1 TOPIC BRAINSTORM : as a group we shared general ideas of interests, then came back together and used note cards to note ideas, forming three topics

2 TOPIC PROPOSAL : presented three topic ideas to the class

3 TOPIC DEFINING : after choosing a general topic we needed to narrow the story we wanted to tell; this is when we chose Mrs. Henderson as our persona for our narrative

4 TOPIC PITCH : introduce big idea, audience, scenario and schematic map to the class; the schematic map began to define elements of navigation in terms of Lynch's Image of the City

5 USER MAP : as a group we mapped our potential users and their motivation for visiting the site; this allowed for us to further define the purpose of the site


6 CONTENT DIAGRAM : we outlined all of the possible content needed and categorized them into time, place, and gardener


7 BEHAVIOR MAPS : using the content elements from the previous exercise, we began to form ways a user may move through the content; we identified a system moving through macro - mecro - micro; we saw that the paths through the content were very linear, we then rearranged the content to create a cyclical movement by the user and situated them at the merco level





8 WIRE FRAMING and USER INTERACTION : we developed “scene” cards to visual the narrative we wanted the user to move through; we further defined the user path with the structure formed from the cards; from these cards we developed our wire frame that highlights user interaction, content, site intent, and transitions


9 DESIGN STYLE : we wanted to continue our group process in the “design” phase of the project, we built a mood board together which will become our structure for designing the site


T.F.P. © 2008 N.C. State University / College of Design / Meredith Davis Studio
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